🛍️Shopping Gets Smarter (and More Fun)
Imagine scrolling through Google Shopping, spotting your dream sneakers, and instantly seeing how they’d look on you — no guessing, no filters, no Photoshop.
That’s exactly what Google’s Virtual Try-On Clothes App now delivers.
The tech giant has officially expanded its AI-powered Virtual Try-On (VTO) tool to include shoes, alongside its earlier success with clothing.
The update also brings this futuristic shopping experience to Australia, Canada, and Japan — with more countries on the way.
If you’ve ever wondered how to use Google virtual try on or try on clothes with AI, this guide explains everything you need to know.
👗 From Clothes to Kicks: The Evolution of Google’s Try-On Tool
Earlier this year, Google introduced its Try On Clothes AI, letting users upload a photo of themselves and see how real garments might look on them.
The tool became an instant hit, thanks to its accuracy in matching lighting, body shape, and texture.
Now, the company has taken the next step by allowing users to virtually try on shoes using the same Google try on clothes app technology.
👠 How to Use Google Virtual Try On:
- Search for any fashion product on Google Shopping.
- Tap the “Try It On” button next to the item.
- Upload a full-length photo of yourself.
- Within seconds, Google’s Try On Clothes AI will display a realistic image of you wearing that outfit or pair of shoes.
- Save or share the image with friends to get feedback before purchasing.
The system uses AI-driven depth and texture perception, ensuring that the virtual clothing or footwear appears naturally fitted — not flat or edited.
🌎 Expanding Globally: Australia, Canada & Japan Join the Trend
Shoppers in the U.S. have already enjoyed using Google’s virtual try on clothes tool for months — and sharing their digital outfits online at record rates.
Now, with the rollout to Australia, Canada, and Japan, Google is giving millions more users access to this next-gen retail experience.
This expansion marks Google’s commitment to making AI fashion technology global, allowing everyone to experiment with styles from the comfort of their screen.
🧠 Powered by Generative AI: Realistic, Personalized & Scalable
The Google Try On Clothes App relies on Generative AI that understands shape, lighting, fabric flow, and user posture.
This ensures that every digital fitting feels authentic — not cartoonish or overly filtered.
The same tech also powers Google Doppl, an experimental app that lets users visualize full outfits and even create AI videos showing how clothing moves in real life.
Together, these tools are redefining the phrase “Try before you buy.”
🛒 Virtual Try-On vs. Traditional Online Shopping
Here’s why the Try On Clothes AI experience is transforming e-commerce:
✅ Realistic Previews: See exactly how clothes or shoes look on your body.
✅ Reduced Returns: Buyers make more confident decisions.
✅ Interactive Sharing: Users can show off virtual outfits with friends.
✅ Personalized Fit: The AI understands your body proportions better than static size charts.
As brands like Amazon and Walmart experiment with similar AI shopping features, Google’s Virtual Try On Clothes stands out for its realism and ease of use.
🎯 Why This Matters for Marketers & Retailers
For fashion brands and marketers, this is more than a fun AI tool — it’s a data-driven revolution.
Integrating Google’s virtual try on clothes feature can:
- Increase engagement and conversions.
- Reduce return rates from size or fit issues.
- Generate shareable, user-generated content for organic reach.
As the Google try on clothes app continues to evolve, brands that adopt it early will gain a competitive edge in digital retail.
💬 Pranav Veerani’s Perspective
“Google’s Virtual Try-On blends creativity, personalization, and AI precision — giving users confidence before they buy and giving brands new ways to connect visually with audiences.”
— Pranav Veerani, Founder of FSIDM
👠 The Future of Fashion Is Virtual
With its latest update, Google’s Virtual Try On Clothes App is no longer a futuristic experiment — it’s a full-fledged shopping revolution.
Whether you’re trying on sneakers in Tokyo or a jacket in Toronto, Google’s Try On Clothes AI ensures you look (and shop) smarter.
So the next time you spot those perfect shoes online, don’t just imagine them —
tap “Try It On” and see the future of fashion for yourself.
