How to Enhance AMP Content for Google Search

Build your first AMP page following Google’s AMP guidelines.
Link your AMP page to a canonical page (either non-AMP or AMP itself) to help Google crawl and index properly.
Ensure content parity: users should get the same content and functionality on AMP as on canonical pages.
Validate your page using the AMP Test Tool to ensure it meets Google’s requirements.
Use the same structured data markup on both AMP and canonical pages.
Follow content best practices:
- Don’t block AMP pages in robots.txt.
- Use appropriate robots meta tags, data-nosnippet, and X-Robots-Tag.
- Implement hreflang tags correctly for language/regional targeting (see AMP internationalization guidelines).

Use existing CMS plugins (WordPress, Drupal, Joomla) or custom solutions to generate AMP content.
Choose a clean, consistent AMP URL scheme such as:
- https://www.example.com/myarticle/amp
- https://www.example.com/myarticle.amp.html
Develop structured data templates tailored to your content type (articles, recipes, videos, reviews). Refer to AMP Project metadata examples.

Implement structured data to make your AMP pages eligible for rich results like Top Stories or host carousels.
Use the Rich Results Test to verify your structured data.
Confirm your AMP pages are valid with the AMP Test Tool.

Regularly check these reports in Google Search Console:
- AMP status report: Find site-wide AMP issues.
- Rich result status report: Spot structured data problems and improvement opportunities.
To update cached AMP content quickly, use Update AMP Content guidelines.
To remove AMP pages from Google Search, follow the Remove AMP from Google Search results process.

Hands-on learning with Google’s AMP codelabs:
- AMP Foundations: Basics of building AMP pages.
- Advanced Concepts: Add analytics, videos, social integration, image carousels.
- Canonical AMP Pages: Create interactive, canonical AMP pages.
- AMP + PWA: Build Progressive Web Apps using AMP components.